So ladies I have good or bad news depending on what you think of scrunchies – yes scrunchies, those things from the 90s.
Long-time scrunchie devotees, British designers Laura Fraser and Eu Simo Grijalbo have decided to bring back them back in trend and to prove their dedication they have launched their online store My Crazy Scrunchie (MCS).
And because something like this must be launched with a band they enlisted model of the moment Cara Delevingne, along with friends Clara Paget and Suki Waterhouse to model their designs in a western themed video. Check it out below !!
Las Bandidas from MCS on Vimeo.
Vivienne Westwood loved the idea so much she commissioned the pair to make custom designs for her Spring/Summer 2013 runway show !!!
Hilary Clinton has also been seen sporting the trend……….
What do you think does this 90s trend revival fill you with absolute dread and horror ??
I’m actually quite happy with this trend revival, scrunchies are actually a curly girl’s best friend as they allow you to tie your hair up without ruining your curls. In fact I use scrunchies to tie my hair up over my head at night and for the gym but have never had the guts to use them anywhere else.
The revival of this trend means I might be able to use them at the beach and other places I want to tie my hair up without flattening my curls and I won’t look like a dork !!!
Let me know what you think….
Caro
xxx
UPDATE: You can get some really cool ones from asos marketplace
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